{"id":1849,"date":"2014-08-18T13:00:06","date_gmt":"2014-08-18T13:00:06","guid":{"rendered":"http:\/\/www.mindtools.com\/blog\/?p=1849"},"modified":"2014-08-18T13:00:06","modified_gmt":"2014-08-18T13:00:06","slug":"build-relationships-for-greater-success","status":"publish","type":"post","link":"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/","title":{"rendered":"Build Relationships for Greater Success"},"content":{"rendered":"<p dir=\"ltr\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1853 alignright\" src=\"\/wp-content\/uploads\/2022\/11\/Keith-Ferrazzi_200x250.jpg\" alt=\"Keith-Ferrazzi_200x250\" width=\"201\" height=\"250\" \/>Does the idea of networking strike fear into your heart?<\/p>\n<p dir=\"ltr\">Standing around making small talk with strangers &#8211; all with their own&#160;agendas &#8211;&#160;doesn&#8217;t sound very appealing, does it?<\/p>\n<p dir=\"ltr\">But according to bestselling author Keith Ferrazzi, putting effort into making new connections pays off &#8211; provided you have the right mindset.<\/p>\n<p dir=\"ltr\">In his book, &#8220;<a href=\"https:\/\/www.amazon.com\/Never-Eat-Alone-Secrets-Relationship\/\" target=\"_blank\" rel=\"noopener\">Never Eat Alone<\/a>,&#8221; Ferrazzi explains why &#8216;building relationships&#8217; is a better term than &#8216;networking,&#8217; because it puts the emphasis where it matters: on each individual relationship.<\/p>\n<p dir=\"ltr\">In our Expert Interview, he spells out how to build and maintain a strong network of people with whom you have a real connection.<\/p>\n<p dir=\"ltr\">How big a network? Well, that all depends on your goals. Listen to this audio clip to find out more.<\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-1849-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"\/wp-content\/uploads\/2014\/07\/Blogaudio_KeithFerrazzi.mp3?_=1\" \/><a href=\"\/wp-content\/uploads\/2014\/07\/Blogaudio_KeithFerrazzi.mp3\">\/wp-content\/uploads\/2014\/07\/Blogaudio_KeithFerrazzi.mp3<\/a><\/audio>\n<p style=\"text-align: right\"><a href=\"https:\/\/www.mindtools.com\/community\/ExpertInterviews\/KeithFerrazzi.php\" target=\"_blank\" rel=\"noopener\"><br \/>\nListen to the full interview<\/a>&#160;&#166;&#160;<a href=\"http:\/\/www.adobe.com\/go\/getflashplayer\/\" target=\"_blank\" rel=\"noopener\">Install<\/a>&#160;Flash Player<em>.<\/em><\/p>\n<p>Listen to the <a href=\"https:\/\/www.mindtools.com\/community\/ExpertInterviews\/KeithFerrazzi.php\">full interview<\/a> to hear more of Ferrazzi&#8217;s advice, and to find out how he has updated his classic career success manual for the digital age.<\/p>\n<p dir=\"ltr\"><strong>Question:<\/strong> How do you build and maintain your business networks? Join the discussion below!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Does the idea of networking strike fear into your heart? Standing around making small talk with strangers &#8211; all with their own&#160;agendas &#8211;&#160;doesn&#8217;t sound very appealing, does it? But according to bestselling author Keith Ferrazzi, putting effort into making new connections pays off &#8211; provided you have the right mindset. In his book, &#8220;Never Eat [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":34811,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[104,23,9,25],"tags":[299,300,301,211],"reading-time":[],"topic":[],"class_list":["post-1849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-posts","category-career-skills","category-communication","category-expert-interview","tag-ferrazzi","tag-networking","tag-never-eat-alone","tag-relationships"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Build Relationships for Greater Success - Mindtools<\/title>\n<meta name=\"description\" content=\"Author Keith Ferrazzi tells us how nurturing powerful relationships built on generosity and authenticity can lead to career success.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Build Relationships for Greater Success - Mindtools\" \/>\n<meta property=\"og:description\" content=\"Author Keith Ferrazzi tells us how nurturing powerful relationships built on generosity and authenticity can lead to career success.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\" \/>\n<meta property=\"og:site_name\" content=\"Mindtools\" \/>\n<meta property=\"article:published_time\" content=\"2014-08-18T13:00:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mindtools.com\/wp-content\/uploads\/legacy\/1849\/GI_173031695_onfilm-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rachel Salaman\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rachel Salaman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\"},\"author\":{\"name\":\"Rachel Salaman\",\"@id\":\"https:\/\/www.ewnova.live\/#\/schema\/person\/23698585500ed6ff6d3ab3b772dd2cb6\"},\"headline\":\"Build Relationships for Greater Success\",\"datePublished\":\"2014-08-18T13:00:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\"},\"wordCount\":187,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/www.ewnova.live\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mindtools.com\/wp-content\/uploads\/legacy\/1849\/GI_173031695_onfilm-scaled.jpg\",\"keywords\":[\"ferrazzi\",\"networking\",\"never eat alone\",\"relationships\"],\"articleSection\":[\"All Posts\",\"Career Skills\",\"Communication\",\"Expert Interview\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\",\"url\":\"https:\/\/www.mindtools.com\/blog\/build-relationships-for-greater-success\/\",\"name\":\"Build Relationships for Greater Success - 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